Quite an eventful week this week. Thursday – Media Awards Stellar effort by James Green and Josiah Amartey bringing home the ‘Best use of Affilliate Marketing’ for their work on HMV Friday – BBC Track Day Spent the with Top Gear crew and Stig, putting a Lotus Exige, and a Elise around the Dunsfield Aerodrome [...]
DSP’s explained in 20seconds….
Short little sound bite from Mediamaths CEO – distills nicely where the market is going I think….
some thoughts on the future and display…
I’ve been thinking bout writing a blog post for a while re: where media agencies are going… and to be honest, it was just far too much effort, researching where we were; are; and potentially going, when all you really needed to do was read the latest Google Adwords Blog Post. Display Advertising has always [...]
We’ve come a long way from the Abacus….
A Study done by Centro on the digital industry in America. The results aren’t surprising… .Results 45% of the industry works more than 10 hours per day on average Nearly half (43%) of the industry spends more than four hours per day working in Excel Nearly half (49%) of the industry spends more than four [...]
Me, my nick names and I….
This digital/internet fascination started with my first modem – a 14400 silicon beast that would sit on top my parents revolutionary 386 machine… I wasn’t born of the internet age – I was born of the BBS (Bulletin Board Service) era – where micro networks would exist on Locally hosted computers, and you would need [...]